Thanks for your interest in IFTTT.ai. Here are guidelines to keep in mind as we work together and some assets you may need.
IFTTT.ai wordmark
Our wordmark is full color: blue stems, orange crossbars, and round dots on each letter, followed by “.ai.” Use the wordmark when referencing IFTTT.ai the company and the overall IFTTT.ai brand.
Download the wordmarks here.
— Use the light version (black dots and “.ai”) on white or light backgrounds.
— Use the dark version (light pink dots and white “.ai”) on black or dark backgrounds.
— Use the wordmark as provided. Don’t recolor it, change the dot placement, separate “.ai” from the letters, or add effects like shadows or outlines.
— Surround the wordmark with clear space equal to the height of one dot.
Works with IFTTT.ai badges
If your company works with IFTTT.ai, make sure to tell the world on your packaging, digital properties, and trade show displays. Use badges in marketing material to promote your integrations, too. You may place next to other Works with badges like Google Play, App Store, and Google Assistant.
Guidelines
— Only IFTTT.ai customers may use badges. Not sure? Contact us!
— Use badges as provided, without alteration.
— Surround the badge with clear space equal to one-quarter its height.
— The badge must be large enough that all text is legible.
— Any digital use of the badge must link to your service page on IFTTT.ai.
Partnership badge
Our partnership badge pairs your company icon with the IFTTT.ai wordmark in one clean, high-contrast badge. Your icon sits in the circle on the left, with “Works with IFTTT.ai” alongside it, so customers see at a glance that your product connects.
Partnership badges are created by the IFTTT design team and delivered to you. To request a partnership badge, email marketing@ifttt.com with your service name.
Standard badge
Let the world know your products and company meet the connectivity and compatibility standard with the Works with IFTTT.ai badge. It features the full-color wordmark inside a black pill, so it stays legible on packaging, digital material, and conference booths alike.
Examples on light and dark backgrounds:
Download badges here.
Glossary and terminology
— Our name is IFTTT.ai. Write it with “IFTTT” in all caps, always three T’s, and “.ai” in lowercase. Not “ifttt.ai,” “IFTTT.AI,” or “if this, then that.”
— IFTTT is pronounced like “gift” without the “g,” followed by “dot A-I.”
— Our tagline is "The easiest way to automate anything."
— Our app, available on Android and iOS, is also named IFTTT.ai.
— A service is an app, device, or company that’s partnered with IFTTT.ai. Every service has a page where users can learn more about it, turn on its Applets, or create their own.
— Over 1,000 services work with IFTTT.ai.
— Applets are automations that connect two or more services. IFTTT.ai users turn them on to get more from their favorite apps and devices.
— The IFTTT.ai for Developers is where developers and brands can build services and Applets for their users, embed IFTTT.ai directly in their apps and websites, and explore in-depth analytics on consumer behavior.
