Business

How to post to Instagram from PC?

  • Instagram is one of the most popular social media platforms out there, with more than one billion active users worldwide. From sharing personal stories to promoting businesses, Instagram provides the perfect platform to do them all as it has become an indispensable tool for marketing and reaching new customers. While it was previously only available as a mobile application, Instagram has now made it possible for users to access and upload content from their computers. In this blog post, we’ll teach you how to post to Instagram from PC, including some tools and tricks you can use to make the process easier and the benefits of using Instagram on your PC.

    BTW IFTTT lets you automate your Instagram. Join for free today!

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    Table of Contents

    • How to use Instagram on your PC
    • How to post to Instagram on your PC
    • Why business owners should use Instagram
    • Upgrade how you use Instagram with IFTTT
    • Popular Instagram Applets

    How to use Instagram on your PC

    Using Instagram on your PC is not too different from using it on a mobile device as the main difference between the two is the layout. We’ll walk you through accessing Instagram and its features on your web browser.

    1. Go to your web browser and type in www.instagram.com in the search bar. You will then be redirected to the main page so you can log in.

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    1. Once you log into your account, you’ll see the same features as if you were using Instagram on a mobile device: feed, Instagram stories, home, search, explore, new post/create, Reels, profile, notifications, and messages. Although the same features are displayed, they are differently placed around the screen.

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    Mobile: instagram3

    1. Then again, Instagram’s interface on a PC is basically the same as the mobile version, such as the placement of Instagram stories being on top, but there are some differences:
    • On the PC, there is a separate tab for the Explore page:

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    • On the mobile version, it is located under the search tab:

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    • On the PC, the “suggested for you” feature will be located on the upper right corner of the home screen, but on the mobile version, it will be located on your profile tab, then tap on the top right corner with the three lines icon, and tap on “Discover people.”

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    • On the PC, the “More” tab is on the bottom left hand of the home page, which is a tab that lets you access even more tabs, such as settings, your activity, saved posts, etc. On the mobile version, it will appear on the top right-hand side.

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    How to post to Instagram on your PC

    Posting on your PC is much simpler than you think. Here’s how:

    1. Tap on the “Create” tab on the left-hand side of your home screen.

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    1. You will then have the option to either drag photos and videos from another window/app, such as your desktop, text messages, notes, etc., or you can select from your computer.

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    1. Once selected, you can choose the sizing of your photo. If you want to add multiple photos and videos to the post, tap on the icon on the bottom right corner.

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    1. Add up to 10 photos and videos in one post and click and drag to reorder to your liking. Once done, tap on “Next.”

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    1. In the next step, you get to select your filter and make adjustments to your photos and videos, such as the brightness, contrast, etc. Tap on “Next” once you’re done.

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    1. Finally, add your caption. Don’t forget to use hashtags if you want! If you want to tag people, click on the photo and search up their username(s).

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    1. Tap on “Share” and you’re done!

    Why use your PC to post on Instagram

    Convenience

    Posting on Instagram from a desktop is far more convenient than using the mobile app. You can easily drag and drop the photos you want to post, type the caption on your keyboard, and hit “post”. This is particularly helpful if you’re posting multiple photos or videos and want to take your time editing and perfecting your posts. Moreover, typing captions and comments on a mobile device can be a bit of a hassle due to its small screen and keyboard, especially if you have a lot to write. However, with a PC, you can use your keyboard to write and edit your captions and comments quickly and easily.

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    Scheduled Posts

    Although Instagram has recently announced its native scheduling feature, only Instagram Business Accounts that have the ability to use it. However, with a PC, you can use third-party apps like Buffer, ClickUp or Hootsuite to schedule posts in advance. This is especially helpful if you're managing a business account as these scheduling tools include many features, such as analytics and engagement tracking and post optimization that Instagram does not offer.

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    Larger Screen/Better Viewing Experience

    Instagram was originally built for mobile devices, but it has evolved to include desktop use. The larger screen of a desktop computer or laptop device creates a much more detailed visual and graphical experience that often goes beyond what a mobile screen can offer. This allows you to see and appreciate the finer details of an image that a small screen may not show. This is why some people prefer to enjoy their Instagram feeds on larger screens.

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    Why business owners should use Instagram

    Instagram has a huge user base

    Instagram is one of the biggest social media platforms, with over 1 billion active monthly users. This provides a huge audience for business owners to tap into. Business owners can use business accounts to run targeted advertisements that will appear on users' feeds, Instagram story ads, and other methods to reach a wide audience.

    Hashtags for brand awareness

    Hashtags are another powerful tool that business owners must use on Instagram. It helps to categorize content by topic, allowing photos or videos to be more easily discoverable by Instagram users. By using relevant and popular hashtags, businesses can attract the attention of new followers and increase engagement rate as hashtags help businesses to reach a broader audience. This is true especially when trending hashtags are used. Businesses need to select the right hashtag strategy to improve their brand's visibility and connect with their target audience on Instagram.

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    Storytelling through Instagram Stories

    Instagram stories are a fun and interactive way to share your brand's story. This feature enables business owners to showcase their brand or business with their audience in a more authentic and creative way. Through stories, businesses can give their audience a behind the scenes sneak peek of their business structure - employees, culture, and upcoming products, do Q&As, ask for feedback or recommendations on product, service or content, and much more.

    Instagram provides visual content

    Instagram is a visual platform, where people share pictures and videos, making it perfect for businesses that deal with visually appealing products or services. Business owners can create eye-catching images and videos with high-quality graphics that showcase their business and promote their brand.

    Instagram is excellent for customer engagement

    One of the most significant advantages of using Instagram as a business owner is the ability to engage with your customers in real-time. The platform offers a choice of ways to communicate with customers, including direct messaging, likes, and comments. Responding to your customers' messages, comments, and inquiries is a great way to make them feel heard and valued.

    Upgrade how you use Instagram with IFTTT

    As both an individual or a business, a strong presence on Instagram is vital to maintaining and growing your digital presence. However, keeping up with posting and engaging with followers can be a daunting task. Luckily, with the help of IFTTT, you can easily upgrade your Instagram strategy and take your digital presence to the next level. Automating repetitive tasks, organizing and curating content, and scheduling posts in advance allows you to focus on creating high-quality content and engaging with your followers. For example, with our Instagram integrations, you can post your Instagram photos to a Facebook page or even to WordPress. So, what are you waiting for? Level up your social media game by using IFTTT for free today!

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    Popular Instagram Applets

    Link to more IFTTT Instagram Integrations: https://ifttt.com/instagram

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