How IFTTT Can Help Your Business

By The IFTTT Team

May 24, 2024

How IFTTT Can Help Your Business
  • In case you haven't heard; efficiency is king. With an ever-growing list of tasks and limited hours in a day, finding ways to streamline your workflow can be the difference between falling behind and getting ahead. We get it, running a business isn't easy, but that doesn't mean there aren't ways to make the process easier.

    That's why we are proud to introduce IFTTT (If This Then That), our free tool that has the potential to transform how your business operates by automating tasks and integrating over 1000 of your most-used services. In this article, we'll delve into how IFTTT can optimize your workflow, offering automated solutions and productivity hacks that can revolutionize task automation for your business.

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    Understanding IFTTT and its capabilities

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    IFTTT is a web-based service that creates chains of simple conditional statements, known around here as Applets. Applets enable you to connect two or more internet-connected services and devices, triggering actions based on specific criteria.

    Applets are the building blocks of IFTTT. They consist of triggers ("this") and actions ("that"), which, when put together, create a rule. For example, you can set an applet that says, "If I post a photo on Instagram (trigger), then save that photo to Dropbox (action)." This simple automation takes care of a task in the background while you focus on more important things, (like picking an outfit for the next post.)

    What services work with IFTTT?

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    IFTTT boasts compatibility with over 1000 services, making it an incredibly powerful tool for businesses of all sizes. We can almost guarantee that if your business uses at least one service we offer connections too, so there is really no reason not to give it a try! Additionally, we are always updating our app with new Applets, and you can submit a request here.

    Below are some of the most popular business services that IFTTT hosts integrations with:

    Slack: Automate messaging, notifications, and channel activities.

    Zoom: Schedule and manage meetings.

    Trello: Automate board updates, card creation, and notifications.

    Asana: Manage tasks, projects, and team collaboration.

    Mailchimp: Automate email campaigns, subscriber management, and analytics.

    Google Drive: Sync and automate file storage and organization.

    Salesforce: Automate lead management, notifications, and data syncing.

    Shopify: Manage store activities, order processing, and customer interactions.

    QuickBooks: Sync financial data, automate invoicing, and manage accounts.

    How much does IFTTT cost?

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    We offer several pricing plans to cater to different types of users, tailored from individuals to businesses. Here is an overview of the available plans and their costs:

    Free Plan

    Cost: Free


    • Allows users to create and use up to 2 Applets (custom or pre-made)
    • Full access to a wide range of integrations and services, and infinite Applet runs.

    IFTTT Pro

    Cost: $2.92 per month


    20 Applets Multi-step Applets with conditional logic, queries, and multiple actions Faster Applet execution Fast customer support

    IFTTT Pro+

    Cost: $12.50 per month


    • All Pro features
    • Access to advanced Applet tools
    • Developer tools for creating and managing complex workflows
    • Additional services and integrations
    • Priority customer support

    Implementing IFTTT in your business


    IFTTT doesn't have to be for quirky little side-tasks. Many large businesses utilize IFTTT for important processes, such as scheduling, shipping, and payment. Here is an overview of how you can revolutionize aspects of your business's workflow just by simply using IFTTT.

    For a full guide on how to get started with IFTTT, click here.

  • Streamlining social media management

    Social media is a critical component of modern business, but it can be time-consuming to manage multiple platforms. IFTTT can automatically share content across different networks, ensuring your message reaches a broader audience without additional effort.

    For example, you can create an applet that automatically tweets your latest blog post or shares your Instagram photos to your Facebook page.

  • Enhancing Team Communication

    Effective communication is essential for any team, and IFTTT can help by automating notifications and reminders. Set up applets to notify team members in Slack when a new task is assigned in Trello, or create calendar events from starred emails in Gmail.

    These automations ensure that everyone stays in the loop and reduces the chances of important items slipping through the cracks.

  • Optimizing customer service

    Customer service can also benefit from IFTTT's automation capabilities. We recommend applets that add customer inquiries from emails or social media into a CRM system or a shared spreadsheet. This centralizes information, making it easier for your team to track and respond to customer needs promptly.

  • Automating repetitive tasks

    One of the fundamental uses of IFTTT is to automate repetitive, mundane tasks that consume valuable time. For instance, if you regularly download email attachments to a cloud storage service, IFTTT can automate that process.

    By creating an applet that saves Gmail attachments directly to Google Drive or Dropbox, you can ensure that all your files are backed up without lifting a finger.

  • Smart office integration

    IFTTT can turn your office into a smart environment by connecting various compatible devices. Automate your lighting, heating, or office equipment to turn on or off at specific times, or trigger actions based on environmental conditions. This not only improves comfort but can also lead to energy savings and reduced costs.

  • Tracking work hours

    Keeping track of work hours or project time can be simplified with IFTTT. Set up applets that start a timer when you enter a specific location, such as your office, and stop the timer when you leave.

    Then integrate these with time-tracking software to provide accurate records for billing or productivity analysis.

  • Data security with IFTTT

    We know better than anyone the importance of keeping your data secure and have many safeguards that allow you to keep anything sensitive to yourself. IFTTT collects only what is necessary for our service to operate, and we are dedicated to staying 100% transparent with our customers.

    Data encryption

    IFTTT encrypts data in transit using HTTPS to protect it from interception during transmission between your devices and their servers.

    Access control

    IFTTT uses OAuth for authentication with connected services, meaning it does not store your login credentials for these services. Instead, we use secure tokens to access your accounts.

    User control

    Users have control over which services they connect and what data is accessed by creating and managing Applets. You can revoke access to any service at any time.

    For businesses with stringent security requirements, we encourage you to consult with us directly. Our complete Privacy Policy can be found here.


    IFTTT is a versatile tool that can significantly impact your business's efficiency and productivity. By automating tasks, streamlining communication, and integrating smart technology, you can free up time to focus on what truly matters—growing your business.

    Embrace the power of automation and let IFTTT do the heavy lifting for your business. Try today for free and see why we are the most trusted automation service by millions worldwide.

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