For information on mapping your lead form fields to IFTTT ingredients, please see <a href="https://help.ifttt.com/hc/en-us/articles/18064043547419-How-to-Customize-Your-Facebook-Lead-Forms" target="_blank">this guide</a>
Slug
page_and_form
Required
true
Can have default value
false
Ingredients
Full name
The full name of the person the lead is about.
Slug
full_name
Filter code
FacebookLeadAds.newLead.FullName
Type
String
Example
John Smith
First name
The first name of the person the lead is about.
Slug
first_name
Filter code
FacebookLeadAds.newLead.FirstName
Type
String
Example
John
Last name
The last name of the person the lead is about.
Slug
last_name
Filter code
FacebookLeadAds.newLead.LastName
Type
String
Example
Smith
Email
The email of the lead.
Slug
email
Filter code
FacebookLeadAds.newLead.Email
Type
String
Example
joe@coffeeshop.com
Phone number
The phone number of the person the lead is about.
Slug
phone_number
Filter code
FacebookLeadAds.newLead.PhoneNumber
Type
String
Example
5558885555
Company name
The name of the company the lead is associated with.
Slug
company_name
Filter code
FacebookLeadAds.newLead.CompanyName
Type
String
Example
Joe's Coffee House
Job title
The job title for the person that the lead is about.
Slug
job_title
Filter code
FacebookLeadAds.newLead.JobTitle
Type
String
Example
Owner
Form name
The name of the form.
Slug
form_name
Filter code
FacebookLeadAds.newLead.FormName
Type
String
Example
My form
Form
The ID of the form.
Slug
form_id
Filter code
FacebookLeadAds.newLead.FormId
Type
String
Example
2323423
Ad name
The name of the Ad.
Slug
ad_name
Filter code
FacebookLeadAds.newLead.AdName
Type
String
Example
Free Quote
Ad
The ID of the Ad.
Slug
ad_id
Filter code
FacebookLeadAds.newLead.AdId
Type
String
Example
23423432
Campaign name
The name of the campaign.
Slug
campaign_name
Filter code
FacebookLeadAds.newLead.CampaignName
Type
String
Example
Catering Company
Campaign
The ID of the campaign.
Slug
campaign_id
Filter code
FacebookLeadAds.newLead.CampaignId
Type
String
Example
23734234
Page name
The name of the page.
Slug
page_name
Filter code
FacebookLeadAds.newLead.PageName
Type
String
Example
My page
Page
The ID of the page.
Slug
page_id
Filter code
FacebookLeadAds.newLead.PageId
Type
String
Example
234234
Lead
The ID of the lead.
Slug
lead_id
Filter code
FacebookLeadAds.newLead.LeadId
Type
String
Example
23742342
Created at
Date and time event was created.
Slug
created_at
Filter code
FacebookLeadAds.newLead.CreatedAt
Type
Date with time (ISO8601)
Example
2020-07-08T04:17:06+05:00
Field data json
A JSON string of the field values of the form.