How this automation works
Automatically turn new editorial calendar events into scheduled Buffer posts so community builders promote events on time. It runs whenever you add a new event to Google Calendar and schedules a post in Buffer using the event details. Keep your social media content calendar in sync and save time with automated social media posting.
Trigger ingredients
Action fields
Services used in this Applet
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Create your own Google Calendar and Buffer workflow
Create custom workflows effortlessly by selecting triggers, queries, and actions. With IFTTT, it's simple: “If this” trigger happens, “then that” action follows. Streamline tasks and save time with automated workflows that work for you.
27 triggers, queries, and actions
Any event ends
Any event starts
Event from search ends
Event from search starts
New event added
New event from search added
New post sent
Post failed to send
You respond to an event invite
Add a post to the queue
Create a detailed event
Quick add event
Schedule a post
Share a post now
Add a post to the queue
Any event ends
Any event starts
Create a detailed event
Event from search ends
Event from search starts
Build an automation in seconds!
You can add delays, queries, and more actions in the next step!
More on Google Calendar and Buffer
About Google Calendar
Google Calendar is a free time-management web application offered by Google. Turn on Applets to add the most important information, right into your calendar, automatically — and get custom notifications about the events that matter the most to you.
Google Calendar is a free time-management web application offered by Google. Turn on Applets to add the most important information, right into your calendar, automatically — and get custom notifications about the events that matter the most to you.
About Buffer
Buffer is a social media management tool for scheduling, publishing, and analyzing posts across X, LinkedIn, Facebook, Instagram, Threads, Bluesky, Mastodon, Pinterest, YouTube, and Google Business Profile. A Buffer "channel" is one connected social account, and posts are queued to one channel at a time. Use Buffer on IFTTT to automatically fill your queue from any source, publish posts instantly, or get notified when scheduled content goes live.
Buffer is a social media management tool for scheduling, publishing, and analyzing posts across X, LinkedIn, Facebook, Instagram, Threads, Bluesky, Mastodon, Pinterest, YouTube, and Google Business Profile. A Buffer "channel" is one connected social account, and posts are queued to one channel at a time. Use Buffer on IFTTT to automatically fill your queue from any source, publish posts instantly, or get notified when scheduled content goes live.
