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Customer.io to SMS integrations

When someone enters a segment in Customer.io, IFTTT sends you an SMS right away. Get a text notification the moment your customer engagement triggers fire, so you can stay on top of what's happening.
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Automate Customer.io and SMS from your AI assistant

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Create your own Customer.io and SMS workflow

Create custom workflows effortlessly by selecting triggers, queries, and actions. With IFTTT, it's simple: “If this” trigger happens, “then that” action follows. Streamline tasks and save time with automated workflows that work for you.

12 triggers, queries, and actions

Person entered a segment

Polling trigger
Polling Applets run after IFTTT reaches out to the trigger service and finds a new trigger event. These trigger checks occur every hour on Free, every 15 minutes on Starter, and every 5 minutes on Pro and Pro+.
This trigger fires when a person becomes a member of a segment you choose in Customer.io.

Send IFTTT an SMS tagged

Polling trigger
Polling Applets run after IFTTT reaches out to the trigger service and finds a new trigger event. These trigger checks occur every hour on Free, every 15 minutes on Starter, and every 5 minutes on Pro and Pro+.
Send IFTTT a tagged SMS by adding a hashtag symbol anywhere in the message (e.g. #IFTTT).

Send IFTTT any SMS

Polling trigger
Polling Applets run after IFTTT reaches out to the trigger service and finds a new trigger event. These trigger checks occur every hour on Free, every 15 minutes on Starter, and every 5 minutes on Pro and Pro+.
This Trigger fires every time you send any SMS to your IFTTT phone number.

Look up a person

Query
A query lets your Applet retrieve extra data that isn't included in the trigger, so that your automation can include more complete or useful information.
This query returns a person's attributes and segment memberships from Customer.io.

Add a person to a segment

Action
An action is the task your Applet carries out after the trigger occurs. It defines what happens as the result of your automation and completes the workflow.
This action will add a person to one of your manual segments in Customer.io.

Create or update a person

Action
An action is the task your Applet carries out after the trigger occurs. It defines what happens as the result of your automation and completes the workflow.
This action will create a person in Customer.io, or update them if they already exist, setting the attributes you provide.

Remove a person from a segment

Action
An action is the task your Applet carries out after the trigger occurs. It defines what happens as the result of your automation and completes the workflow.
This action will remove a person from one of your manual segments in Customer.io.

Send a transactional message

Action
An action is the task your Applet carries out after the trigger occurs. It defines what happens as the result of your automation and completes the workflow.
This action will send a transactional message to a person using a transactional message template you have set up in Customer.io.

Send me an SMS

Action
An action is the task your Applet carries out after the trigger occurs. It defines what happens as the result of your automation and completes the workflow.
This Action will send an SMS to your mobile phone.

Suppress a person

Action
An action is the task your Applet carries out after the trigger occurs. It defines what happens as the result of your automation and completes the workflow.
This action will suppress a person in Customer.io so they stop receiving messages.

Track an event

Action
An action is the task your Applet carries out after the trigger occurs. It defines what happens as the result of your automation and completes the workflow.
This action will record a custom event for a person in Customer.io, which can start or advance that person's journeys and campaigns.

Trigger a broadcast

Action
An action is the task your Applet carries out after the trigger occurs. It defines what happens as the result of your automation and completes the workflow.
This action will trigger an API-triggered broadcast in Customer.io so it sends to its configured audience.

Add a person to a segment

Action
An action is the task your Applet carries out after the trigger occurs. It defines what happens as the result of your automation and completes the workflow.
This action will add a person to one of your manual segments in Customer.io.

Create or update a person

Action
An action is the task your Applet carries out after the trigger occurs. It defines what happens as the result of your automation and completes the workflow.
This action will create a person in Customer.io, or update them if they already exist, setting the attributes you provide.

Look up a person

Query
A query lets your Applet retrieve extra data that isn't included in the trigger, so that your automation can include more complete or useful information.
This query returns a person's attributes and segment memberships from Customer.io.

Person entered a segment

Polling trigger
Polling Applets run after IFTTT reaches out to the trigger service and finds a new trigger event. These trigger checks occur every hour on Free, every 15 minutes on Starter, and every 5 minutes on Pro and Pro+.
This trigger fires when a person becomes a member of a segment you choose in Customer.io.

Remove a person from a segment

Action
An action is the task your Applet carries out after the trigger occurs. It defines what happens as the result of your automation and completes the workflow.
This action will remove a person from one of your manual segments in Customer.io.

Send a transactional message

Action
An action is the task your Applet carries out after the trigger occurs. It defines what happens as the result of your automation and completes the workflow.
This action will send a transactional message to a person using a transactional message template you have set up in Customer.io.

Send IFTTT an SMS tagged

Polling trigger
Polling Applets run after IFTTT reaches out to the trigger service and finds a new trigger event. These trigger checks occur every hour on Free, every 15 minutes on Starter, and every 5 minutes on Pro and Pro+.
Send IFTTT a tagged SMS by adding a hashtag symbol anywhere in the message (e.g. #IFTTT).

Send IFTTT any SMS

Polling trigger
Polling Applets run after IFTTT reaches out to the trigger service and finds a new trigger event. These trigger checks occur every hour on Free, every 15 minutes on Starter, and every 5 minutes on Pro and Pro+.
This Trigger fires every time you send any SMS to your IFTTT phone number.

Send me an SMS

Action
An action is the task your Applet carries out after the trigger occurs. It defines what happens as the result of your automation and completes the workflow.
This Action will send an SMS to your mobile phone.

Suppress a person

Action
An action is the task your Applet carries out after the trigger occurs. It defines what happens as the result of your automation and completes the workflow.
This action will suppress a person in Customer.io so they stop receiving messages.

Track an event

Action
An action is the task your Applet carries out after the trigger occurs. It defines what happens as the result of your automation and completes the workflow.
This action will record a custom event for a person in Customer.io, which can start or advance that person's journeys and campaigns.

Trigger a broadcast

Action
An action is the task your Applet carries out after the trigger occurs. It defines what happens as the result of your automation and completes the workflow.
This action will trigger an API-triggered broadcast in Customer.io so it sends to its configured audience.

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How to connect to a Customer.io automation

Find an Applet using Customer.io and SMS

Find an automation to connect to, or create your own!

Connect IFTTT to your accounts

Securely connect the Applet services to your respective accounts.

Finalize and customize your Applet

Review trigger and action settings, and click connect. Simple as that!
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Make more happen with your credits

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    Get faster updates and more actions with increased rate limits and more frequent checks.

More on Customer.io and SMS

About Customer.io

Customer.io and IFTTT let you automatically add people to segments, track events, and send messages based on real-world activity.
Explore Customer.io

About SMS

SMS and IFTTT let you send text messages to your phone and start automations when you receive tagged messages.
Explore SMS

More integrations with SMS

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